The Power of Color

Back cover, spine, front cover and flaps

By SMSM
Text in English and Korean by Hong-hee Kim, Geun-jun Lim and Kyung-hwan Yeo
Jointly published with Gyeonggi Museum of Modern Art, Ansan
ISBN 978-89-93061-18-5
Flapped paperback, 180 x 240 mm, 144 pp
Not for sale
2009

Published to document The Power of Color, the Gyeonggi Museum of Modern Art Handspan Gallery Health Center Project, 2009, by the collective SMSM: Sasa [44], MeeNa Park, and Sulki & Min. The Health Center Project, which was inspired by the ‘color therapy’ theory of Dr. Morton Walker, is documented in the first 32 pages with essays by Hong-hee Kim, Geun-jun Lim and Kyung-hwan Yeo. The rest of the book is made simply of different kinds of colored paper, with no information except brief quotations from Dr. Walker’s book The Power of Color (1991) on the alleged physiological effects of each color: try to feel the power for yourself! The cover pays homage to both Dr. Walker’s book and Pink Floyd’s The Dark Side of the Moon (1973).

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